Friday, March 22, 2013

Pony Thought of the Day: Hasbro's Winter Upfront

Hasbro has released their winter upfront, which promotes upcoming shows to try to drum up advertiser interest. Interestingly, there's no mention of a movie or Equestria Girls in it, which suggests a few possibilities:
  • The movie is going to be a theatrical release. (Yeah, right)
  • The movie and/or Equestria Girls were never going to happen.
  • The movie and/or Equestria Girls were going to happen, but have been canceled for whatever reason.
  • The movie and/or Equestria Girls are still going to happen, but later than expected.
Either way, good news for those of us who weren't enthused about Equestria Girls: It's either not happening or going to be worked on more before it happens.

3 comments:

  1. My theory is, it's because the movie and EG were originally greenlit back when they still thought FiM was going to end at the 65-episode mark, and they wanted to push out the spinoffs while the brand was still on people's minds.

    Now that FiM is getting a fourth season, they no longer have to scramble to make people remember it exists, so they're pushing the spinoffs back until they need another sales boost down the road.

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    Replies
    1. That seems pretty plausible, except didn't the investor report already say that they were making a fourth season before Equestria Girls was announced?

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    2. The investor report contained some hints, but at the time it could have meant a number of different things. The first concrete confirmation we had of Season 4's existence was really accidental: Daniel Ingram updated his online resumé and listed "(91 episodes)" next to the MLP title.

      Which says something about how accurate the official announcement timelines are.

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